The high-design extended stay concept joins the new Water Street Tampa neighborhood featuring new amenities & lifestyle offerings operated by Method Co., including new co-living apartments, a pool deck with cabanas and bar, and co-working space.
ROOST Apartment Hotel, the high-design extended stay concept from Method Co., the Philadelphia-based hospitality company, announces the official opening of ROOST Tampa in the Water Street Tampa neighborhood, a new 56-acre mixed-use district on Tampa's waterfront. The opening marks a series of firsts for the brand, including ROOST's first Florida location, first co-living units and the introduction of Method Co.'s lifestyle services.
ROOST Tampa, which bridges a boutique hotel with apartment-style living, marks the ROOST brand's fifth location, and largest to date, boasting 97 studio, one and two-bedroom and co-living units across six floors in Asher, a new residential tower designed by renowned Morris Adjmi Architects in Water Street Tampa. Through a collaboration with Strategic Property Partners, LLC ("SPP"), the developer behind Water Street Tampa and Asher, Method Co. is launching their lifestyle services, operating the building's extensive 30,000 square feet of amenity spaces and introducing new lifestyle programming designed to foster socialization and community interaction within the building.
Method Co. worked closely with Morris Adjmi and Aaron Poritz through their FurnitureWorks studio to design custom pieces that drew inspiration from several design muses including Clara Poset, Luis Barragan, Pierre Chapo and Roger Capron. A diverse array of cultural influences helped inform the personality and design - from the surrealistic art of Salvador Dali to subtle references of the timeworn elegance of Ybor City, a historic Latin quarter once known as the "Cigar" Capital of the World. The resulting palette includes elements of warm walnut, vintage foliage motifs, hemp strapping and woven textiles. Featured designers include custom beds, consoles, and glazed raku lighting crafted by Furniture Works, Moroccan rugs from Beni Rugs, leather lounge chairs from Luteca, Thonet leather lounge chairs, surrealist artwork by Massimo Colonna, lighting by Aaron Poritz and & tradition, Gubi Adnet Coffee Tables, custom Menu sofas, and other furnishings from Interior Define, Workstead, Flos, and Original BTC. ROOST Tampa mines depths of tone and materiality, presenting a surrealistic interior narrative based on Tampa's re-energized art scene. ROOST Tampa apartment hotel units offer full-sized kitchens and modern appliances with an interior experience that embraces the nostalgia of stories embedded in local heritage while adapting to the contemporary reinventions of its new neighborhood.
ROOST Tampa guests will have access to the brand's custom amenities, including an in-room artisanal coffee program with La Colombe, Mauviel cookware, a high-end cocktail kit, and signature bike share program.
The property will premiere the brand's first co-living units, which will provide the option for ROOST guests to experience a communal living environment. The four- and eight-bedroom units feature a shared common area with a living room, full-sized kitchen and washer-dryer. Both co-living units offer a spacious communal balcony with a large dining table, while select rooms boast a private balcony and/or private bathroom. Each co-living unit can be rented by individual room or as a cohesive four- or eight-bedroom suite, ideal for larger groups.
With the opening of ROOST Tampa, Method Co. has launched their lifestyle services for ROOST guests and Asher residents, marking the first location where the company is overseeing a multi-faceted amenity program. Introducing a hospitality mindset to the building, Method is operating all amenity spaces within the building, which include a 30,000-square-foot amenity floor featuring Water Street Tampa's largest rooftop pool deck with cabanas, outdoor kitchens, an indoor-outdoor bar and an entertainment lawn, as well as an indoor media lounge, entertainment lounge, state-of-the-art fitness center with indoor and outdoor spaces, and co-working lounge with private conference rooms. Method Co. also offers a 24-hour concierge service. Lifestyle programming is currently available within the amenity spaces. Offerings include a variety of culinary, social, fitness and wellness program options, such as group fitness classes, swimming lessons, community running groups, cooking demonstrations, wine classes, outdoor screenings, book clubs, game nights, DJs on the pool deck, movie nights, live acoustic music on the entertainment lawn and more.
One of the original high-design extended stay concepts, the ROOST brand currently operates three locations in Philadelphia and a location in Cleveland that opened in March 2022 as part of a restoration of the historic May Company building in the city's downtown. The brand will continue to expand later this year with the opening of a ROOST location in Detroit as part of the Book Tower development, a rehabilitation of one of Detroit's most beloved architectural landmarks. ROOST will also be opening new properties in Baltimore and Charleston.