Development Rebranding Scheduled for second half of 2024

Crowne Plaza Mawson Lakes

IHG Hotels & Resorts, Pelligra Group and ONE7 to elevate Adelaide hotel to premium brand

IHG Hotels & Resorts, Pelligra Group and ONE7 are excited to announce the elevated positioning of their upcoming hotel in Adelaide which is slated to open its doors in 2024.

Crowne Plaza Mawson Lakes ......

Photo by IHG

Originally announced as a 130-room Holiday Inn & Suites, the Mawson Lakes property in Adelaide has undergone a transformation during the development phase and is now positioned in the upscale space, with higher than anticipated demand coming from corporate, leisure and conference and event customers.

The decision has therefore been made to elevate and rebrand the hotel as Crowne Plaza Mawson Lakes, reflecting the higher end quality of the build and the locations demand drivers in the meetings and events space.

Opening in the second half of 2024 and now featuring 155-rooms, three meeting spaces across 442 sqm, a fitness centre and a bar and restaurant, the hotel will be a highly sought-after destination for business and leisure travellers alike.

Pelligra Group, currently the owner of Holiday Inn Werribee, Holiday Inn Dandenong, and Holiday Inn Melbourne Airport, is set to add three more IHG-branded hotels to its impressive portfolio, including the soon-to-open Crowne Plaza Carlton in 2024, along with Crowne Plaza Mawson Lakes and Holiday Inn Richmond.

The Crowne Plaza brand has enjoyed a renaissance of sorts in Australia over the past few years, with nearly all properties showing off the best of this world-class premium brand. It has included the opening of new properties such as Crowne Plaza Adelaide, Crowne Plaza Hobart, Crowne Plaza Sydney Darling Harbour, and Crowne Plaza Burwood, as well as stunning refurbishments of Crowne Plaza Sydney Coogee Beach, Crowne Plaza Hawkesbury Valley, and Crowne Plaza Melbourne. Looking ahead, Crowne Plaza Melbourne Carlton and Crowne Plaza Shell Cove Marina will open in 2024 and Crowne Plaza Geelong in 2026.

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Part of the IHG global portfolio, the Crowne Plaza® Hotels & Resorts brand is a dynamic upscale hotel brand located in nearly 65 countries around the world in major urban centres, gateway cities and resort destinations. As the fourth largest upscale full-service hotel brand in the world and one of the fastest growing, the Crowne Plaza brand has a solid foundation for future growth.

IHG Hotels & Resorts is a global hospitality company, with a purpose to provide True Hospitality for Good. With a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,000 open hotels in over 100 countries, and more than 1,900 in the development pipeline.