Development Rebranding Scheduled for to be announced

Hyde Johannesburg

Ennismore and Kasada Sign First Hyde Hotel in Africa

Hyde Johannesburg marks a major milestone for Ennismore as the brand's first hotel in Africa.

Hyde Johannesburg ......

Photo by Ennismore

This acquisition marks Kasada's 1st investment in Johannesburg.

Ennismore, the fastest-growing lifestyle and leisure hospitality company, and Kasada, the leading independent real estate private equity platform dedicated to delivering attractive, sustainable value across the hospitality sector in Africa, are delighted to announce the signing of Hyde Johannesburg. The opening marks a series of significant milestones, including Ennismore's first hotel in Johannesburg, the first Hyde hotel in Africa, and Kasada's first investment in Johannesburg and fourth in South Africa.

In the heart of Rosebank—one of Johannesburg's most vibrant areas—Hyde Johannesburg will have 131 rooms, including 31 suites and a gym. The hotel will undergo a soft renovation to reposition it to create a more bohemian feel that reflects the Hyde brand, including a new mural, creating spaces for art and music collaborations on the ground floor and new art installations throughout the hotel, bringing a new bold look and feel whilst supporting and celebrating local artists. The mixed-use building also comprises Proud Mary, one of the most successful restaurants in the city, a lobby lounge, meeting rooms, and 7,400 sqm of fully leased coworking, office, and commercial spaces. Hyde is a bohemian brand with a laidback, welcoming atmosphere rooted in music, having started out life as a club on LA's Sunset Strip. The brand and guest experience encapsulates the free spirit of a festival.

Rosebank, situated in the northern suburbs of Johannesburg, is a vibrant and cosmopolitan area known for its shopping centres, lively arts and culture scene, and bustling business district. The hotel is situated next to the Rosebank Gautrain Station and a 30-minute drive to the OR Tambo International Airport. In 2022, the building was awarded the International Property Award for Best Mixed-Use Development for excellent architectural design of a mixed-use commercial property (The Gauteng Institute for Architecture Award for excellence).

Hotel Website
Africa South Africa Johannesburg

Hyde Hotels, Resorts & Residences are intuitively dialed into the desires of the in-the-know; their interests, aspirations and tastes.This is a new kind of hospitality, grounded in the spirit of discovery, the fantasy of nightlife and the adventure of connection. Hyde is more than a brand, it’s a state of mind. Average room size: 30-35 square meters.

Ennismore is a creative hospitality company with a global collective of entrepreneurial and founder-built brands with purpose at their heart. It curates and manages unique properties and experiences in some of the most exciting destinations around the world. Ennismore and Accor entered a joint venture in 2021 to create a new autonomous entity, with Accor holding a majority shareholding.