Development Pipeline Scheduled for Autumn 2025

The Hobson Cambridge By Adina

Australia’s TFE Hotels Expands into UK Market with a New Adina Property in Cambridge

Australia's International Hotel Group, TFE Hotels, is set to open its first UK properties this autumn, marking a significant milestone in its global expansion. As the first Australian hotel operator to enter the European market twenty years ago, TFE Hotels is making its UK debut with a strategic focus on cultural hubs beyond London. A new Adina-branded apartment-hotelThe Hobson Cambridge by Adina is set to open in Autumn 2025.

The move follows more than two decades of successful growth in Europe by TFE Hotels and reflects the growing demand for flexible, design-forward apartment-hotel experiences in key leisure and business destinations across the UK. With existing Adina apartment-hotels across Germany, Austria, Denmark, Switzerland, Hungary, Australia, New Zealand and Singapore, TFE Hotels' UK expansion represents a natural next step in the group's European strategy.

The expansion strengthens TFE's presence in a high-potential market and builds a valuable inbound network for its broader portfolio in Australia and New Zealand. A UK presence also enhances global visibility for the group's brands, particularly among long-haul and European travellers. A city like Cambridge offers especially strong potential, benefiting from consistently high demand in both leisure and corporate travel sectors, driven by visitors from Asia, North America, and Europe.

The Hobson Cambridge by Adina is located in a historic former police station in the heart of Cambridge and blends heritage architecture with modern, apartment-style accommodation. With a considered bar and restaurant concept currently in development, the property is designed for both short and long stays, catering to tourists, academic guests, and wedding groups drawn to the city's world-famous culture and institutions.

The heritage character of The Hobson Cambridge by Adina aligns with TFE Hotels' position as the largest custodian of heritage hotels in Oceania where TFE is leading the way with this transformative and sustainable practice, which marries heritage with modern luxury. This approach allows travellers to experience the grandeur of bygone eras while enjoying the comforts of contemporary design. From stately banks and grand government buildings to industrial warehouses and former gaols, these structures are being reimagined into unique spaces where history and hospitality converge.

The Hobson Cambridge by Adina will open in Autumn 2025.

Hotel Website
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Adina Apartment Hotels is Toga Hotels' global apartment hotel brand. Adina offers a range of accommodation solutions for guests including: one, two and three bedroom apartments and studio rooms.

TFE Hotels (TOGA Far East Hotels) is Australia’s International Hotel Group - headquartered in Sydney and operating in Australia, New Zealand, Germany, Denmark, Hungary, Austria, Singapore, and Switzerland. TFE has a portfolio of seven hotel brands - A by Adina, Adina Hotels, Vibe Hotels, Quincy Hotels, Travelodge Hotels, Rendezvous Hotels and Collection by TFE Hotels, with more in the development pipeline.