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Development Pipeline Scheduled for October 14th, 2025

TRIBE Auckland Fort Street

The Countdown Is On! TRIBE Prepares to Open Its Doors in New Zealand

Accor, the largest hotel operator in New Zealand, together with its lifestyle entity, Ennismore, the fastest-growing lifestyle and leisure hospitality company, are delighted to announce the upcoming opening of a new hotel in Auckland's downtown - TRIBE Auckland Fort Street is slated to open on 14th October 2025.

Ennismore and Accor
Auckland, New Zealand

This highly anticipated opening marks the New Zealand debut of the brand, introducing a fresh new perspective to the city's hospitality scene. The hotel is owned by New Zealand-based CP Group, one of the country's largest private hotel investors and developers.

A bold design-led hotel for the modern traveller, TRIBE Auckland Fort Street will offer 60 compact yet high-comfort guestrooms, a dynamic lobby bar, and a social hub designed to bring locals and travellers together. Located moments from Britomart and Commercial Bay, the hotel will blend intelligent design with unexpected details, championing functional style and modern living. Common areas are the focal point, with iconic design objects, contrasting colours, and surprising details selected with comfort and style in mind. As the first TRIBE hotel in New Zealand, the opening marks a major milestone in the brand's global expansion. Rates at TRIBE Auckland Fort Street start from NZD 199*, with bookings now open via ALL.com

From luxury to economy, Accor operates more than 20 international brands across Australia, New Zealand, Fiji and French Polynesia, including Sofitel, MGallery, Art Series, Pullman, Swissôtel, Mövenpick, Grand Mercure, Peppers, The Sebel, Mantra, Handwritten Collection, Novotel, TRIBE, Mercure, BreakFree, ibis, ibis Styles and ibis budget, as well as Ennismore's Hyde, SO/ and Mondrian. Visit ALL.com.

Hotel Website
Asia Pacific New Zealand Auckland
TRIBE
Hotel Brand

From Perth to Paris, the TRIBE hotels bring a bold new energy to locations across the globe. Born in Australia in 2017, as the vision of Mark and Melissa Peters, TRIBE was created in response to the knowledge that today more than ever, travelers crave design hotels at affordable prices. Defined by how people want to live and travel, TRIBE focuses on the things that really matter: intelligent, functional, design-driven hotels that give our...

Ennismore
Hotel GroupManagement CompanyBrand Owner

Ennismore is a creative hospitality company with a global collective of entrepreneurial and founder-built brands with purpose at their heart. It curates and manages unique properties and experiences in some of the most exciting destinations around the world. Ennismore and Accor entered a joint venture in 2021 to create a new autonomous entity, with Accor holding a majority shareholding.

Accor
Hotel GroupManagement CompanyFranchise OrganizationBrand Owner

Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore.