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Appointment General Management

Fred Cerrone has been named Member of Board of Directors at Atlanta Hospitality Alliance (AHA)

Hotel Equities
Atlanta, Georgia, United States
Fred Cerrone
Mr. Cerrone serves as President and Chief Executive Officer of Hotel Equities (www.hotelequities.com), an Atlanta-based hotel management, development and consulting firm. Mr. Cerrone joins a distinguished group of Atlanta hospitality industry executives on the board of the organization that was formed in 2009 with a focus on professional development, networking and charitable endeavors. Monty Levy, Senior Vice President at HREC Investment Advisors, serves as president of AHA. Fred Cerrone's hospitality career spans a four-decade progression from desk clerk at Boston's largest hotel to managing operations for hotels throughout the country to launching Hotel Equities, his own company, in 1989. A general manager at age 21 and twice recognized as "General Manager of the Year" by national hotel franchises, Mr. Cerrone has hospitality in his blood. After many years in key positions with top hotels, he founded Hotel Equities and became a Marriott franchise partner. Other major franchise partnerships soon followed. With more than 40 hotels in its portfolio at present, Hotel Equities continues its successful growth.
General Management USA & Canada United States Georgia Atlanta
Hotel Equities
Management Company

Hotel Equities is a full-service hotel development and management company. We collaborate with brand representatives, institutional investors, high net-worth individuals and joint venture partners to build and grow world-class hotels. We’ve created a scalable infrastructure and systematic operational strategies that enable us to bridge economic cycles, whether we’re executing ground-up development, rebranding a property or managing one of...