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Appointment General Management

Don Hay has been named Member of the Americas Region Board of Directors at Hospitality Sales and Marketing Association International (HSMAI)

Digital Alchemy
McLean, Virginia, United States
Don Hay
Today Digital Alchemy, the pioneer of customer relationship management and e-marketing solutions for the global hospitality market, announced that Don Hay, Chief Executive Officer, has been named to the 2013 Hospitality Sales and Marketing Association International (HSMAI) Americas Region Board of Directors. Hay has been an active member of HSMAI since becoming involved with the hospitality industry in 1992. Hay’s unique background that combines over 20 years of hospitality industry experience with 35 years of technical expertise will contribute an innovative vision and strategic direction to the HSMAI board. As Founder and CEO of Digital Alchemy, Hay has used that same vision to develop the comprehensive suite of integrated e-mail CRM offerings and mobile apps which have helped the company establish a reputation as the leader in hospitality CRM solutions.
General Management USA & Canada United States Virginia McLean
Digital Alchemy
Supplier

Founded in 1999, Digital Alchemy pioneered virtually every email-based concept used in the hospitality industry. Its email templates are mobile optimized and the company offers the industry’s first Facebook-email integration to attract guests. Digital Alchemy provides dynamic 2-way mobile messaging on one integrated platform and creates clients’ email designs in-house to free staff for other activities.