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Appointment General Management

Bernd Schneider has been appointed as General Manager at Sofitel Dubai Jumeirah Beach

Accor
Dubai, United Arab Emirates
Bernd Schneider
Schneider, who brings 32 years of hospitality experience across Europe, Asia and the Middle East to the role, joins the Sofitel Dubai Jumeirah Beach from the Magnifique Sofitel Mumbai, India where he spent three years as GM and led the team in the successful opening of the country’s first Sofitel hotel. Sofitel Middle East, Africa & Indian Ocean senior vice president of operations Sami Nasser said: “We are delighted to have Bernd overseeing the daily operations of this prominent beachfront property, whilst reinforcing the positioning of the Sofitel brand across the region. Having Bernd on board strengthens our regional team and our pursuit of targeted developments in key cities and major tourist destinations across the Middle East.” Born in Germany, Schneider graduated from Hotel and Catering College, Bad Woerishofen and worked throughout Germany, France, Austria and Spain in various food and beverage positions, before joining the Accor Group in 1992. Schneider later went on to hold positions as general manager at Sofitel Philippines Plaza, Manila, as well as regional delegate general manager of the Accor, Philippines.

Bernd Schneider is an alumnus of Cornell | Executive and Professional Education .

General Management Middle East United Arab Emirates Dubai
Accor
Hotel GroupManagement CompanyFranchise OrganizationBrand Owner

Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore.