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Appointment Sales & Marketing

Jayne O'Brien has been appointed as senior vice president of global brands at IHG Hotels & Resorts

IHG
Windsor Berkshire, United Kingdom
jayne O'Brien
IHG announced Thursday the recent appointment of Jayne O’Brien as senior vice president of global brands, effective March 24. She will be responsible for overseeing brand vision and strategy across IHG’s global portfolio of nine brands. During her 18- year career at British Airways, O’Brien served in a number of senior brand marketing and commercial roles. She was responsible for helping to develop many of British Airways’ most successful brand and product initiatives, including the first flat bed in business class (Club World), the One World Alliance Brand and initiatives such as the first Arrivals Lounge concept at London Heathrow Airport. Prior to joining IHG, O’Brien served as chief marketing officer for Dubai Properties Group, a leading master developer of destinations and districts across Dubai. There she was responsible for all group marketing across the group, including brand management, public relations and customer relations. Previous to moving to Dubai, she was the chief marketing officer at the Regus Group, the world’s largest workplace solutions provider.
Sales & Marketing United Kingdom Windsor Berkshire
IHG
Management CompanyFranchise OrganizationBrand OwnerHotel Group

IHG Hotels & Resorts is a global hospitality company, with a purpose to provide True Hospitality for Good. With a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,000 open hotels in over 100 countries, and more than 1,900 in the development pipeline.