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Appointment General Management

Irene (Ai Ling) Lee has been appointed as Director Sales - North Asia at ADARA, Inc.

Adara, Inc.
Hong Kong, NY, Hong Kong (SAR)
Irene (Ai Ling) Lee
Irene (Ai Ling) Lee will take on the role of Sales Director, North Asia and will operate from the new Hong Kong office. Irene comes on board with 17 years of APAC advertising and media industry experience. She joins ADARA from Publicitas in Hong Kong where she focused on the travel and tourism sector, working with clients such as the Hong Kong Tourism Board, Hangzhou Tourism, Chengdu Tourism, Peninsula Hotels, Vietnam Airlines and Cathay Pacific.
General Management Asia Pacific Hong Kong (SAR) Hong Kong
Adara, Inc.
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Adara, the world's largest travel data platform, connects digital advertisers to people who are going places. Adara can reach consumers from the point of consideration to the point of purchase through real-time access to first party data from more than 70 global travel brands. Through its exclusive access, Adara has a rich set of data on over 250 million monthly uniques including access to 5 billion travel searches.