Carolyn Block-Ellert, co-founder of Premier Sales Group, a leader in the sales and marketing of
resort residential offerings for developer clients, has been selected by Guy Harvey Outpost to
oversee real estate sales for the company’s new Outpost Club Collection program, the
company’s newest brand created for its entry into “outdoor hospitality.” Premier Sales Group
will assist in designing for-sale residential cottages and amenity areas and will manage the
marketing and real estate sales at each Guy Harvey Outpost Club.
In making the announcement, President of Guy Harvey Outpost Mark Ellert said, “Premier has
executed branded lifestyle real estate sales campaigns for many seasoned resort residential
developers. Their experience in positioning and selling the resort lifestyle of a branded
hospitality project will be invaluable in taking the Guy Harvey Outpost brand successfully into
the for-sale residential market. We have multiple projects in the pipeline and require a finely
tuned and executed sales campaign, the type of which comes second nature to Premier.”
Sales & Marketing USA & Canada United States Florida Fort Lauderdale