Martin Hird has been appointed as Group Director of Sales. at Cycas Hospitality in Twickenham, United Kingdom

Martin joined from Interstate Hotels & Resorts, where he spent five years helping shape the sales function and was responsible for 30 hotels across the UK market. With 14 years' experience of providing strategic sales solutions across a diverse portfolio of brands and markets, Martin reports into Cycas's Commercial Director, Neetu Mistry.