Lars Pursche has been appointed as General Manager at Kempinski Hotel Bahia

Kempinski Hotels has appointed Lars Pursche as the new general manager at Kempinski Hotel Bahía, Estepona. Joining the five-star international luxury hotel in Southern Spain from his latest position as General Manager of Kempinski Hotel Soma Bay in Egypt, Lars Pursche brings with him in-depth experience in the global hotel industry. The German native started with the luxury hotel brand in 2011 as Director of Sales & Marketing and was appointed General Manager of Kempinski Hotel Huizhou, China, in 2015. Since 2017, he successfully managed Kempinski Hotel Soma Bay on the shores of the Red Sea, where he led the team in delivering strong operational results and navigating the pandemic. The team at Kempinski Hotel Bahía is pleased to welcome Lars as he continues to build on the hotel's legacy of 23 years in Spain.

Lars Pursche

Lars Pursche takes over the role of General Manager from Axel Bethke, who joined Kempinski Hotel Bahía in 2018.

General Management Europe Spain Estepona

Created in 1897, Kempinski Hotels is Europe’s oldest luxury hotel group. Kempinski’s rich heritage of impeccable personal service and superb hospitality is complemented by the exclusivity and individuality of its properties. Today the Kempinski Group operates 82 hotels and residences in 35 countries and currently has more than 34 prestigious projects under development around the globe.