Morales joins the C. Baldwin Hotel team with over two decades of experience within the hospitality industry. A Texas native, Morales comes from The Laura Hotel in Houston where he served as the general manager, thoughtfully leading the team through the hotel's opening phase. He additionally held general manager and operations roles at distinguished brands including Sheraton Music City, The Westin Park Central and The Westin Dallas Downtown. Recognized for his hotel management, leadership, as well as employee engagement, Morales has received a multitude of industry awards including Best in Class General Manager by HEI Hotels and Resorts. He currently serves as an active board member of the Houston Hospitality Alliance.