Max Binda has been appointed as Managing Director at The Ned Doha

The new MD brings in over 30 years of experience in luxury hospitality

Max Binda who has been appointed as managing director, will now be responsible for charting the strategic course and overseeing the day-to-day operations of both the hotel and the club. Binda will work on further enhancing the quality of service and experiences for members and guests.

With a career spanning over three decades in luxury hospitality and private clubs, Binda brings a wealth of expertise to The Ned. His career includes serving as general manager at London's The Connaught, and hotel manager at Mandarin Oriental Hotel Shanghai in China. He also spent time as chief executive officer at Les Bordes Estate in France.

Binda has made significant contributions during his tenure at establishments including the Sofitel Legend Metropole Hotel in Hanoi, Vietnam, and 18 years of hands-on operational experience with Mandarin Oriental Hotel group in six different countries. Fluent in English, French, Italian, and German, his linguistic skills complement his multifaceted experience across different cultures and markets.

Since joining The Ned Doha, Binda has been engaged in its operations, bringing his experience to the forefront. With a vision to elevate the membership experience at Ned's Club Doha, the new MD, in collaboration with the team, has identified opportunities to refine the Club's offerings.