Wouter Geerts has been appointed as Director of Market Research & Intelligence at Mews
Mews, the industry-leading hospitality cloud, has announced that Wouter Geerts has joined its team in the role of Director of Market Research & Intelligence.
Mews is creating a dedicated Market Research & Intelligence function, whose role will be to ensure that the company is always analyzing the best data available to inform decision making and drive success across key areas including market segmentation, customer insights and competitive intelligence. The function will also combine industry and market insights with Mews proprietary data to provide thought leadership, trends and predictions to the industry at large.
Geerts will lead this new team and help Mews remain at the cutting edge of hospitality technology. He brings a decade of industry experience from Skift, hospitality's go-to provider for news and innovation, and Euromonitor International, the world's leading independent provider of strategic market research.