Vivian Trida has been appointed as Director of Sales and Marketing at Jumeirah at Saadiyat Island Resort

With a rich history spanning over 15 years in the luxury hospitality sector of the region, Trida has successfully overseen sales operations for renowned resorts such as Emirates Palace during its transformation into Mandarin Oriental, and Grand Hyatt Dubai.

Vivian Trida

In her latest capacity, Trida assumes the pivotal role of shaping and executing the commercial strategy across both local and international markets, with a strong vision to collaborate with destination stakeholders in elevating Abu Dhabi and Saadiyat Island's status as premier luxury destinations.

This appointment signifies a triumphant return to the Jumeirah Group for Trida, following her distinguished three-year tenure as Director of Sales for the Commercial Cluster from 2018 to 2021.

Sales & Marketing Middle East United Arab Emirates Abu Dhabi

Jumeirah, a global leader in luxury hospitality and a member of Dubai Holding, operates an exceptional portfolio of 26 properties across the Middle East, Europe and Asia. In 1999, Jumeirah changed the face of luxury hospitality with the opening of the iconic Jumeirah Burj Al Arab and the brand is now renowned worldwide for its distinguished beachfront resorts, esteemed city hotels and luxury residences.