Ibrahim Saba has been appointed as Principal Sales Director at IDeaS

IDeaS Revenue Solutions, the world's leading provider of automated revenue management software and services, announced today the appointment of Ibrahim Saba as principal sales director. Based in Dubai, Saba will oversee the strategic growth of IDeaS in a region with one of the fastest-growing hospitality sectors in the world, the Middle East and North Africa.

Ibrahim Saba

Before joining IDeaS, Saba worked with industry leaders such as Frontline Performance Group and TSA Solutions and has held senior commercial roles with IHG and Marriott both on property and at the corporate level. Saba will report to area vice president of EMEA, Michael McCartan, to drive the company's growth and expansion in the market.

Sales & Marketing Middle East United Arab Emirates Dubai

IDeaS, a SAS company, is the world’s leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. With 35 years of expertise, IDeaS delivers revenue science to more than 30,000 properties in 158 countries. Results delivered. Revenue transformed.