Jan Grossmann has been appointed as Chief Operating Officer (COO) at B&B Hotels

B&B Hotels has appointed Jan Grossmann as Chief Operating Officer (COO) for Central and Northern Europe, reporting directly to CEO Arno Schwalie.

Jan Grossmann

In his new role, Jan Grossmann will oversee operational processes, focusing on hotel openings, regional optimisation and talent development through the future launch of the B&B Hotels Academy.

He already has extensive experience in multi-property management and human resources. Prior to this role, he was HR Director for Central and Northern Europe at B&B Hotels, where he played a key role in strengthening the company's employer brand and advancing its HR strategy.

He also held senior positions at Galeria Karstadt Kaufhof GmbH, where he was both department manager and regional HR director.

General Management France Paris

Headquartered in South Florida, B Hotels & Resorts® is a fresh and innovative alternative for today's business and leisure travelers. As a brand, B Hotels & Resorts® is taking the lifestyle hotel experience to the next level with distinct B Signature Elements that attract a broad spectrum of dynamic guests. These B Signature Elements add to the overall guest experience and are consistent across all B Hotels & Resorts® properties.

Founded in Brest in 1990, B&B HOTELS is one of the most important economic hotel chains in Europe. It has a network of more than 800 hotels in 17 countries, in Europe, Brazil and the U.S. B&B HOTELS grew exponentially since 2022 and intends to continue this dynamic in 2024. Positioned in the value-for-money segment, B&B HOTELS is committed to offering its customers is committed to offering its customers high-quality services at the best price.