Ronn Nicolli has been appointed as Chief Marketing & Experience Officer at Meruelo Group

The Meruelo Group today announced the appointment of Ronn Nicolli as Chief Marketing and Experience Officer, where he will oversee brand strategy, marketing, and guest experience initiatives across the company's portfolio of properties and products, most notably SAHARA Las Vegas and Grand Sierra Resort and Casino in Reno, NV.

Ronn Nicolli

In this newly created role, Nicolli will lead the development and execution of innovative marketing and experiential strategies designed to elevate the Meruelo Group's hospitality and entertainment brands, deepen customer engagement, and drive growth across multiple markets.

Nicolli brings extensive experience in lifestyle marketing, branding, and hospitality leadership. His appointment marks a continued investment by the Meruelo Group in expanding its creative and experiential capabilities across a diverse portfolio of holdings.

Sales & Marketing United States CA Downey

The Meruelo Group is a privately held, diversified management company with interests in construction, real estate, hospitality, gaming, media, and entertainment. Founded by entrepreneur Alex Meruelo, the company is committed to delivering excellence and innovation across its portfolio, including SAHARA Las Vegas, Grand Sierra Resort and Casino, and other ventures throughout the U.S.