Kimber Lakes has been appointed as Corporate Director of Sales at Charlestowne Hotels

As Director of Sales, Kimber Lakes will lead portfolio-wide sales strategy and support property teams in driving revenue and market share. Her background spans senior revenue and operations roles, where she partnered closely with ownership groups, supported multiple openings, and oversaw performance across a growing hotel portfolio. Known for a data-driven, highly collaborative approach, Lakes will work closely with Charlestowne's in-house Marketing, Food & Beverage, and Operations teams to drive revenue growth while preserving each property's unique positioning.