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<!--[!--><!--]--></a><!--]--><!--]--> <!--[!--><!--]--> <!--[!--><!--]--> <!--[!--><!--]--> <!--[!--><!--]--></section> <footer><!--[--><!--[--><section aria-label="Author information"><!--[--><!--[2--><header><address class="sidebar-entity-card"><!--[--><a href="/author/148003843/simone-puorto"><!--[!--><div class="avatar avatar-xl"><!--[--><img src="https://cms.hospitalitynet.org/assets/ea97a380-8621-40cb-8fdb-f8caa454e0b2?fit=cover&width=168&height=168&quality=80&format=webp&cachebuster=1771614666" alt="Simone Puorto" width="56" height="56" loading="lazy" onerror="this.__e=event"/><!--]--></div><!--]--><!----></a><!--]--> <div class="flex-1"><!--[--><div class="section-name section-name--article"><a href="/author/148003843/simone-puorto">Simone Puorto</a><!--[!--><!--]--></div><!--]--> <!--[--><div class="section-type"><!--[-->Head of Emerging Trends and Strategic Innovation, <!--]--><!--[--><a href="/organization/17016240/hospitality-net" class="hover:underline">Hospitality Net</a><!--]--></div><!--]--></div> <!--[--><!--[--><!--[!--><button class="icon-button button neutral button-md" aria-label="Follow Simone Puorto" type="button"><!--[--><!----><svg viewBox="0 0 24 24" fill="none" xmlns="http://www.w3.org/2000/svg"><path fill-rule="evenodd" clip-rule="evenodd" d="M12.9 4.99998C12.9 4.50292 12.497 4.09998 12 4.09998C11.5029 4.09998 11.1 4.50292 11.1 4.99998V11.1H4.99998C4.50292 11.1 4.09998 11.5029 4.09998 12C4.09998 12.497 4.50292 12.9 4.99998 12.9H11.1V19C11.1 19.497 11.5029 19.9 12 19.9C12.497 19.9 12.9 19.497 12.9 19V12.9H19C19.497 12.9 19.9 12.497 19.9 12C19.9 11.5029 19.497 11.1 19 11.1H12.9V4.99998Z" fill="currentColor"></path></svg><!----><!--]--></button><!--]--><!--]--><!--]--><!----></address></header> <!--[--><!----><p>Simone Puorto is a techno-philosopher, consultant with over 25 years of international experience, and the prolific author of five best-selling books exploring the intersection of technology and the travel 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