Cheap rooms could sell casinos short | lasvegassun.com

Prolonged price cuts, experts say, can harm brands such as MGM Mirage. A business model gaming companies have followed for decades has turned into a precarious balancing act, as casinos slash room rates to levels not seen in more than a decade. Cheap rooms have been a fail-safe way for gaming chiefs to fill their casinos with gamblers and keep profits up in down economic times.