Hotel marketers share success stories | hotelnewsnow.com

Challenges might abound in the world of hotel marketing, but so do success stories. For participants of Hotel News Now’s’s marketing virtual roundtable, successes came in a variety of forms and fashions. If there was a common thread, it was simplicity. Whether making a splash with a simple menu change or establishing direct lines of communication to guests via email, marketers tallied wins through tried and true techniques.