From selling rooms to selling space and time: How Zoku built the infrastructure to support ‘hybrid hospitality’
Case Study

From selling rooms to selling space and time: How Zoku built the infrastructure to support ‘hybrid hospitality’

"One of the key things we learned is we're no longer just selling rooms as a hotel," Reinier Bunnik, Operations Director at Zoku, told us. "We're selling time and square meters, and this is where we had the opportunity to provide what we call 'hybri...

Shiji Group
More from this brand
Zoku
More in this category
Sales & Marketing
More in this category
Information Technology
More like this
From selling rooms to selling space and time: How Zoku built the infrastructure to support ‘hybrid hospitality’21 June 2022ShijiSales & Marketing
From selling rooms to selling space and time: How Zoku built the infrastructure to support ‘hybrid hospitality’
How Texas-Based Valencia Hotel Group Maintains Consistent Excellence
Case Study

How Texas-Based Valencia Hotel Group Maintains Consistent Excellence

Trent Freeman had a challenge. His hotels had topped the charts of guest satisfaction. "That's a very difficult place to sustain," he told us. In this case study, we're going to dive into how he got there, the challenges of maintaining consistent ex...

Shiji Group
More in this category
Sales & Marketing
More in this category
Information Technology
More in this category
Management Companies
More like this
How Texas-Based Valencia Hotel Group Maintains Consistent Excellence 8 June 2022ShijiSales & Marketing
How Texas-Based Valencia Hotel Group Maintains Consistent Excellence
Case Study

Case Study: Don’t Fall Into The “Build It And They Will Come” Trap

First time hotel owners purchased a small independent boutique property that had been significantly underperforming the market in guestroom and restaurant revenues for many years. The property had a prime location within a destination resort market ...

Strategic Solution Partners
More in this category
Sales & Marketing
More in this category
Revenue Management
More like this
Case Study: Don’t Fall Into The “Build It And They Will Come” Trap
by Jack Lindemuth
31 May 2021Strategic Solution PartnersSales & Marketing
Case Study: Don’t Fall Into The “Build It And They Will Come” Trap
Hybrid Spaces in Hospitality
Special Coverage
Hybrid Spaces in Hospitality
Explore

Your content on Hospitality Net?

Hospitality Net membership explained