W Hotels Transforms the Middle East Hotel Market with the Opening of W Doha Hotel & Residences
W Hotels Worldwide, the hotel category buster and industry innovator, marks its entry into the Middle East with the opening of the highly-anticipated W Doha Hotel & Residences. Designed by London-based United Designers, W Doha merges traditional Arabian imagery with the contemporary cool design of the W brand and modern creativity of United Designers. Immediately upon arrival, guests are welcomed into a world of “Wow.” The W living room (W’s re-imagination of the hotel lobby) combines water features, ceiling-suspended seating and modern hand-blown hanging lanterns, energizing the entry and providing a dynamic social atmosphere. Symmetrical designs, clean lines and innovative lighting create private, tranquil areas within the sweeping, dramatic public spaces.