Newmarket International Begins Worldwide Tour to Promote Hospitality Industry's First Enterprise Sales Automation Program, Global SFA 7.2
PORTSMOUTH, N.H. / Executive briefing conference sites include Bombay, Kuala Lumpur.
Global SFA 7.2, which combines advanced data replication, DCOM architecture, and remote Internet access from a SQL Server 7.0 database, entered QA testing last month. Prior to beta release in July, Newmarket's Director of Business Development, Charlie Hoppensteadt, will hold executive briefing conferences with global customers and corporate partners, starting tomorrow at the company's Asia Pacific office in Singapore.
"We want international customers and corporate executives to see how properties with Global SFA will realize tremendous profit growth," Hoppensteadt said. "For the first time, salespeople at any linked hotel will be able to check worldwide availability for large groups and meetings, and service customers over the phone."
The itinerary includes a meeting with representatives from Starwood Hotels and Resorts, Worldwide in Singapore coordinated by Newmarket's Asia Pacific Managing Director Paul Rantilla; a conference in Kuala Lumpur with 70 general managers from throughout the Pacific region, and meetings with several hotel corporations in Bombay and New Delhi.
Newmarket will conduct similar trips to Europe and Africa later in the spring, Hoppensteadt said.
About Newmarket International, Inc.
Newmarket International, Inc. is the world leader in sales automation solutions for the hospitality industry, offering a suite of enterprise software and consulting services for hotels, convention centers, and any organizations selling a destination. Enterprise products include Delphi, Breeze, Regional Delphi, and Global SFA. Citywide solutions include CVBreeze and CCBreeze, designed for CVBs and convention centers. The company offers 24-hour support, complete customer training, and a dedicated staff of industry professionals from its corporate offices in Portsmouth, New Hampshire, London, Phoenix, and Singapore. News and product information can be found on the company's web site at
Breeze, Delphi, Regional Delphi, Global SFA, CVBreeze and CCBreeze are either registered trademarks or trademarks of Newmarket International, Inc. in the United States and/or other countries.