Hospitality Industry to Get Special Showcase at Upcoming PROS Annual Conference - Company Launches Hospitality Industry Product

HOUSTON / Aug. 23, 2001--PROS Revenue Management, the world's leader in pricing and revenue optimization science and software, and the pioneer and dominant provider of revenue management to the airline and energy industries, is including a special presentation of its hospitality industry product at the upcoming PROS 9th Annual Pricing and Revenue Optimization Conference, November 4-8, 2001 in Houston.

"The technology that PROS has used for nearly two decades in the airline industry has transferred well to other industries such as hospitality," says Bert Winemiller, chairman and CEO. "At the conference, we will demonstrate how hotels, resorts and other entities in the hospitality industry can enjoy substantial increases in revenue as we discuss industry standards and best practices in the revenue management field."

PROS' Hospitality Revenue Management System forecasts guest reservation demand and optimizes inventory by length-of-stay and market segment to identify the inventory allocations and bid prices that maximize expected revenue. The system may be implemented in a centralized manner to optimize yield in a single property, a defined market or across a complete chain. As a result, revenue lift should exceed that of property-based systems, which have shown revenue increases of 5-15% at individual hotels. The system incorporates PROS' proven forecasting and optimization engines in a robust, state of the art, Web-enabled package.

Join industry colleagues, academics, and representatives from the international business community at large to discuss relevant revenue management topics. This year's scope is broadened to include separate sessions related to other industries benefiting from revenue management, including energy, cargo, broadcast, healthcare, hospitality, car rental and rail.

More information and formal invitations are coming soon. In the meantime, if you have further questions or if you are interested in speaking at this event, joining discussions as a panelist or becoming a sponsor, please contact [email protected].

PROS Revenue Management is the world's leader in pricing and revenue optimization solutions and the pioneer and dominant provider of revenue management to the airline industry. PROS provides system solutions to the airline, cargo, rail, energy, healthcare and broadcast industries, and has delivered over 210 systems to more than 80 clients in 37 countries. PROS' clients include 15 of the top 25 carriers in the airline industry.

The PROS mission is to maximize the revenue of each client using PROS' world-leading revenue management science, systems solutions and best practices business consulting. PROS' clients report annual incremental revenue increases of 6-8% as a result of revenue management. PROS' solutions forecast demand, optimize inventory and provide dynamic pricing to maximize revenue.

Founded in 1985 in Houston, PROS Revenue Management has a six-year compounded revenue growth of 40%, in large part due to the intellectual capital of its staff. Nearly half of PROS' professional staff has advanced degrees and the staff speaks a cumulative total of 26 languages. The company is profitable with Year 2000 revenue of $29 million. For more information on PROS Revenue Management, please visit www.prosRM.com or call 713/335-5253.

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