Top 10 Social Tips to Capitalize this Holiday Season
The holidays are a great opportunity to engage with potential customers and increase brand awareness. Social media channels provide excellent tools to establish your business as a local authority and to have a presence in common holiday activities and holiday related searches. Here are a few tips to get you started:
- Socialize about local holiday events in the area and those taking place at your hotel. Post on your blog, Facebook Event Calendar, and Twitter account. You can talk about tree lighting ceremonies, Hanukkah, Kwanzaa, Christmas parades and holiday parties. This is content that people typically like to share with others via social channels which will enable you to reach a wider audience.
- Take pictures of on-site holiday events and post them to your Flickr account using optimized titles. This will help your Flickr account gain exposure via image search. You can also post pictures from last year ahead of time to build anticipation.
- Change your profile picture to something related to the holiday season to show your enthusiasm and spirit. Be sure to keep the contact information on the photo so users can easily access this information at a glance.
To read the next 7 social media tips for capitalizing this holiday season, go to Milestone Insights.
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Milestone drives online discovery and customer acquisition for over 2,000 companies through an AI-native digital presence platform. Milestone's platform integrates a GEO-first CMS, AI Agents Platform, Generative Engine Optimization (GEO), Personalization Engine, AI Content Studio, Local Listings, Schema Manager, Analytics, and Performance Marketing services. Businesses across hospitality chains, management companies, and independent brands trust Milestone to enhance visibility and deliver engaging customer experiences.
Clients include leading brands such as Marriott, Choice Hotels, IHG, Velas Resorts, Preferred Hotels & Resorts, SeaWorld, and Sun Outdoors. Milestone powers over 300 million annual website visits, 540 million schema-powered content clicks, and 3.7 billion local searches. Recognized by Forrester, G2, the Adrian Awards, and the US Search Awards, Milestone is consistently ranked among the top MarTech platforms. Learn more at www.milestoneinternet.com.