Swiss-Belhotel International Launches Expansion of 2-star Zest Hotels Brand in Indonesia
Swiss-Belhotel International Chairman and President, Mr. Gavin M. Faull has announced the Group's expansion of the 2-star Zest Hotel brand in Indonesia. This new hotel brand will enhance the Group's rapidly growing portfolio of 2-star to 5-star properties. Swiss-Belhotel International is targeting projects in a number of major cities in Indonesia such as Jakarta, Bogor, Surabaya, Yogyakarta, Balikpapan, Cirebon, Manado, Makassar and the islands...
"Swiss-Belhotel International proudly presents the new collection of hotels, resorts and serviced residences managed by the Group. As part of our Group's commitment to provide affordable and convenient accommodation, the Zest Hotel brand is being developed as "Value for Money" accommodation that offers a new benchmark of services and facilities for both business and leisure travellers," commented Mr. Faull.
Incorporating the unparalleled standards of the award winning international hotel chain, Zest hotels are designed to be fresh and trendy with a modern atmosphere, and will provide guests with high-speed Internet access, an LCD TV with international channels, and a CITRUS Café. The café will only serve breakfast, a mixed Asian-European breakfast buffet, but will be open throughout the day for guests to relax or have a meeting. Refreshments will be available from vending machines located on each floor of the hotel and in the café.
"With our current 70 operating hotels and development projects throughout the archipelago, the development of more Zest Hotels coming into our projects will further strengthen the presence of Swiss-Belhotel International in this region. The aim of Zest is to redefine the image of budget hotels among business and leisure travellers," explained Mr. Emmanuel Guillard – CEO of Zest International and Senior Vice President Operations and Development for Indonesia, Malaysia and Vietnam.
About Swiss-Belhotel International
Founded in 1987 and headquartered in Hong Kong, Swiss-Belhotel International is recognized as one of the world's fastest-growing hotel management groups. With 150+* hotels and projects in 20 countries, Swiss-Belhotel International provides professional and expert management services for hotels, resorts and serviced residences. The Group's distinct blend of Swiss hospitality and Asian-inspired service sets them apart. Each property carries the Swiss-Belhotel International hallmark, symbolizing quality and commitment to value. This dedication echoes their philosophy of "Passion and Professionalism™".
*Numbers may fluctuate.
For further information visit https://www.swiss-belhotel.com/.