WTM 2012 Video - Tourism and the Olympic Games 2012
World Travel Market, the leading global event for the travel industry, has a comprehensive Sports Tourism programme reviewing the success of the London 2012 Olympics and assessing the benefits and constraints for host nations of major sporting events.
The Sports Tourism programme, sponsored by Eurosport, starts on the first day of WTM, Monday 5 November, at 3pm with Tourism and the Olympic Games 2012 – A Review which will look at the impact the London 2012 Games has had on London's and the UK's tourism industry.
Speakers include European Tour Operators Association Tom Jenkins, who has been an outspoken critic of the impact the Olympic Games has had on tourism for host cities arguing that tourists stay away in the build up, during and aftermath of the event.