Industry Update
Press Release22 August 2014

Video: Are Robots like Aloft's A.L.O. Killing Customer Service's Human Touch?

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1 min
bloomberg.com external

Savioke CEO Steve Cousins discusses how robotic labor is checking into hotels. He speaks on Bloomberg's  "Taking Stock." Last week, Starwood announced the hotel Industry's First Robotic Butler Reports for Duty at Aloft Cupertino in Silicon Valley. In this role, A.L.O. the Botlr will be on call as a robotic operative where it will be assisting the Aloft talent in delivering amenities to guest rooms. Professionally "dressed" in a custom shrink-wrapped, vinyl collared uniform and nametag, A.L.O. will modestly accept tweets as tips as its wheels whizz from task to task.

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Aloft

With more than 161 hotels now open in nearly 25 countries and territories around the world, Aloft Hotels, part of Marriott International, Inc., delivers a fresh approach to the traditional staid hotel landscape.
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