Accor, leading player in Africa, carries on its development on the continent
The Group, already present in 17 countries, with 93 hotels and almost 16 000 rooms, is opening new frontiers in Ethiopia, Kenya and the Democratic Republic of Congo. During the Africa Hotel Investment Forum, held in Addis Ababa, Accor reaffirmed its commitment to development in Africa. Accor is already present on all segments, from luxury to budget, with its Sofitel, Pullman, MGallery, Novotel, Mercure, ibis, ibis Styles and ibis budget brands.
The Group, already present in 17 countries, with 93 hotels and almost 16 000 rooms, is opening new frontiers in Ethiopia, Kenya and the Democratic Republic of Congo. During the Africa Hotel Investment Forum, held in Addis Ababa, Accor reaffirmed its commitment to development in Africa. Accor is already present on all segments, from luxury to budget, with its Sofitel, Pullman, MGallery, Novotel, Mercure, ibis, ibis Styles and ibis budget brands.
In 2014, Accor has signed 11 new contracts in Africa:
- 1 Sofitel : in Tamuda Bay/Morocco
- 3 Pullman : 1 in Addis Ababa/Ethiopia, 1 in Kinshasa/Democratic Republic of Congo, 1 in Nairobi/Kenya
- 1 Novotel : 1 in Mohammedia/Morocco
- 3 Mercure : 2 in Morocco (Nador and Al Hoceima), 1 in Algiers/Algeria
- 2 ibis : 1 in Mohammedia/Morocco, 1 in N'Djamena/Chad
- 1 hotel without brand : in Al Hoceima/Morocco
These 11 new contracts represent some 1700 new rooms. 3 hotels, signed in 2014, are already opened in Al Hoceima & Nador.
"With already 4 openings in 2014, including ibis Casablanca Nearshore, Accor will continue its expansion in the coming months and years", declares Antoine Guego, Chief Operating Officer Africa & Indian Ocean. "Indeed everyone agrees that the African continent is living an economical revolution. With our strong experience -we are in Africa since 1975- we will look closely on how to expand quicker and stronger"
About Accor, a world-leading hospitality group
Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay and gives its members access to unique experiences. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor's mission is reflected in the Group's purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok.