Learn About Local Hotel Internet Marketing Strategies in Chicago
Milestone President and Founder Joins ClickZ Panel to Discuss Local Search Marketing and Strategies for Hotels
Wondering how to leverage the recent updates in search to help improve your hotel's local presence? Search is an ever-changing environment and your hotel's Internet marketing strategy should stay up-to-date with the most recent changes. In this educational session, Milestone's founder will discuss the latest trends and updates in the search world, and how to optimize your hotel's local listings to improve search visibility.
Event: ClickZ Chicago
Session: Dominating the Local Ecosystem: Trends, KPIs and Ranking Factors
Date: Wednesday, November 5th 2014
Time: 4:00 PM – 5:00 PM
Location:
Palmer House Hilton Hotel
17 East Monroe Street
Chicago, IL 60603
Topics Covered:
Wondering how to leverage the recent updates in search to help improve your hotel's local presence? Search is an ever-changing environment and your hotel's Internet marketing strategy should stay up-to-date with the most recent changes. In this educational session, Milestone's founder will discuss the latest trends and updates in the search world, and how to optimize your hotel's local listings to improve search visibility. It will cover important topics and factors crucial to your hotel's success in the local search results including:
- Trends and updates – Pigeon update: what, how, results,
- Local ranking factors,
- Most crucial KPIs to measure success in the local ecosystem,
- Who are the most important partners dominating 90% of the local ecosystem?
Speakers:
Benu Aggarwal, Founder & President, Milestone Internet Marketing
Richard Mastriani, Director of SEO, Wyndham Hotel Group
Registration Info:
Click Z Chicago 2014
About Milestone Inc
Milestone drives online discovery and customer acquisition for over 2,000 companies through an AI-native digital presence platform. Milestone's platform integrates a GEO-first CMS, AI Agents Platform, Generative Engine Optimization (GEO), Personalization Engine, AI Content Studio, Local Listings, Schema Manager, Analytics, and Performance Marketing services. Businesses across hospitality chains, management companies, and independent brands trust Milestone to enhance visibility and deliver engaging customer experiences.
Clients include leading brands such as Marriott, Choice Hotels, IHG, Velas Resorts, Preferred Hotels & Resorts, SeaWorld, and Sun Outdoors. Milestone powers over 300 million annual website visits, 540 million schema-powered content clicks, and 3.7 billion local searches. Recognized by Forrester, G2, the Adrian Awards, and the US Search Awards, Milestone is consistently ranked among the top MarTech platforms. Learn more at www.milestoneinternet.com.