Sol House launches Flirtie: a mobile app for meeting people in their hotels in Mallorca, Spain
Social networks have become extremely popular in Sol Hotels, with the brand in tune with the pulse of a new generation of holidaymakers to reinvent the vacation experience. First came the transformation of the Sol Wave House Hotel (Magaluf, Mallorca) into the world's first Tweet Experience Hotel in 2013, revolutionizing the way guests could create relationships within a hotel.
Social networks have become extremely popular in Sol Hotels, with the brand in tune with the pulse of a new generation of holidaymakers to reinvent the vacation experience. First came the transformation of the Sol Wave House Hotel (Magaluf, Mallorca) into the world's first Tweet Experience Hotel in 2013, revolutionizing the way guests could create relationships within a hotel. After the success of the Tweet Experience, the new Sol House brand continues to promote the use of social networks to improve guest experience and help them create new ways to interact and make the most of their holiday. Using the new Flirtie app, the Sol Wave House and Sol House Trinidad hotels in Mallorca now guarantee even more fun, friendships and experiences, and more surprises in a virtual community.
Flirtie is only available through the hotels' Wi-Fi network, which guests can access from their mobile phones or other devices. Flirtie is very easy to use:
- Download the app to your smart phone or tablet through App Store or Google Play.
- Create your profile adding your tastes, hobbies… and you can also add an Instagram account.
- Discover users with similar tastes by answering the question of the week.
- Flirtie or Pass? The app will suggest profiles similar to yours.
- Date! Did you "Flirtie" with someone? As soon as you make the date, chat is activated. After 7 days dating, is that the end or will things go further?
Meliá Hotels International was a pioneer in introducing Twitter as an tool for interaction between guests and the hotel. After two years and a great deal of success, Sol Hotels continues to expand its services and lead social change. As explained by Juan Escarrer, General Manager of both hotels, "the Sol House concept is another step forward in meeting the expectations of an increasingly experienced and social guest through new technologies and social networks".
About Melia Hotels International
Rooted in Mallorca (Spain), with a global footprint, Meliá Hotels International has evolved over seven decades into one of the world's leading hospitality groups. Today, we are proud to be recognized as Europe's most sustainable hotel company by S&P Global, and as a Top Employer Large Enterprise 2025, reflecting our unwavering commitment to excellence, innovation and responsible tourism.With a portfolio of over 400 hotels across key destinations worldwide, we deliver differentiated guest experiences through our nine distinct brands: Gran Meliá Hotels & Resorts, ME by Meliá, The Meliá Collection, Paradisus by Meliá, Meliá Hotels & Resorts, ZEL, INNSiDE by Meliá, Sol by Meliá, and Affiliated by Meliá. Each brand is designed to meet the evolving expectations of our guests, while staying true to our Mediterranean roots and values.Our strategic focus on sustainability, talent development, and digital transformation continues to position Meliá as a benchmark in the global hospitality industry, driving long-term value for our stakeholders and creating meaningful experiences for millions of travelers around the world. . For more information, please visit www.meliahotelsinternational.com