Industry Update
Press Release 8 February 2016

JW Marriott Hotels & Resorts and Marriott Content Studio Debut Short Film "Two Bellmen Two"

Film Premieres Globally in Dubai and Los Angeles; Stars International Actress Freida Pinto

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JW Marriott® Hotels & Resorts (by Marriott)

JW Marriott Hotels & Resorts and Marriott International's Content Studio have debuted the second installment of the Two Bellmen short film series through a multi-platform global launch on digital channels including YouTube and Marriott.com, and in-room at Marriott International properties worldwide. The film release comes on the heels of a black carpet premiere last night at JW Marriott Los Angeles L.A. Live and an international premiere at JW Marriott Marquis Hotel Dubai on January 27.

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The comedic, action-packed film was shot on location at JW Marriott Marquis Hotel Dubai, the world's tallest hotel, and follows bellmen Gage and Christian, played by Hollywood actors and stuntmen William Spencer (Spider-Man; Spider-Man 2) and Caine Sinclaire (NBC's Grimm; How I Met Your Mother) respectively, as they race through the streets of Dubai to rescue a confidential presentation for the beautiful businesswoman Leila, played by award-winning actress Freida Pinto (Slumdog Millionaire, Planet of the Apes, Trishna).

Other cast members include popular Dubai comedian Ali Al Sayed and actor Darin Toonder (June, Adrift; Flashback; Missed Connection). The movie also features a cameo from JW Marriott's celebrity brand partner and event planner Colin Cowie, whose notorious attention to detail and high quality standards seen within the film reflect JW Marriott's approach to service and design.

The Los Angeles and Dubai premieres welcomed a variety of celebrities including Two Bellmen Two actors Freida Pinto; William Spencer and Caine Sinclaire; and Ali Al Sayed alongside prominent LA-based actors Adina Porter (True Blood, The Newsroom, The 100), Carlos Moreno Jr. (Transformers, Interstellar, Habanero), and Blake Cooper Griffin (Love Is All You Need, Exit Survey, Standing Up), and award-winning director Joshua Butler (Limitless, The Magicians, Pretty Little Liars). Marriott International executives included Karin Timpone, Global Marketing Officer; David Beebe, Vice President, Global Creative & Content, Alex Kyrakidis, President and Managing Director, Middle East and Africa; Sandra J. Schulze, Senior Director, Brand Marketing & E-commerce, and Christy Donato, Senior Director & Global Brand Leader, JW Marriott Hotels & Resorts, along with media and VIP attendees.

"The Marriott Content Studio is a safe place for the creative community, where we truly partner with creators to tell original stories that showcase our portfolio of 19 brands – positioning the hotels and destinations as characters themselves – ultimately inspiring viewers to travel," said David Beebe, Vice President, Global Creative + Content Marketing for Marriott International. "Two Bellmen Two, and all of our content, is just one part of a much larger global marketing ecosystem and strategy that is focused on winning the hearts, minds, and wallets of the next generation traveler."

The premiere events in Dubai and L.A. also featured show-stopping live entertainment including a parkour performance in Dubai and live graffiti installations of the iconic Dubai skyline in L.A. In Dubai, guests received personalized Arabic calligraffiti canvases written live by professional street artist Ashekman (a.k.a. Oman Kabbani). Guests at both premieres were treated to globally inspired cocktails and cuisine, live DJ entertainment and an intimate question and answer session with the film's cast and crew.

"Two Bellmen Two is an entertaining, theatrical way to showcase JW Marriott's commitment to world-class service through the eyes of our associates who work tirelessly to ensure an immersive, enriching experience the moment a guest walks through our doors," said Mitzi Gaskins, Vice President, Luxury Brand Management at Marriott International. "Our stunning hotel and the city of Dubai – a hub for culture, commerce and luxury travel – are idyllic backdrops for this original short film."

The film was written by Daniel Malakai Cabrera and overseen by executive producers David Beebe and Sandra J. Schulze. To watch the original Two Bellmen and for more information, visit www.twobellmen.com or follow the series on Facebook, Twitter, Instagram and YouTube.

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JW Marriott

JW Marriott is part of Marriott International’s luxury portfolio of brands and consists of beautiful properties and distinctive resort locations around the world. The impressive array of award-winning hotels cater to sophisticated, mindful travelers seeking The JW Treatment™ – the brand’s philosophy that true luxury is created by people who are passionate about what they do.
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