Caribbean Hoteliers Up Their Game Through Chief; Registration Now Open For Fall Forum Slated Sept. 30 - Oct. 2 In Puerto Rico

THE CARIBBEAN -- Following the success of the inauguralCaribbean Hospitality Industry Exchange Forum (CHIEF) in October 2015, the Caribbean Hotel & Tourism Association (CHTA) has scheduled CHIEF to return to El Conquistador Resort, A Waldorf Astoria Resort in Puerto Rico, Sept. 30 - Oct. 2, 2016. Registration opens May 19, 2016.CHIEF brings together owners and senior managers from Caribbean hotels with top experts from companies which work with hoteliers to exchange ideas and share best practices.This year's program will expand its educational offerings by incorporating a Technology track in addition to sessions in Operations, Environmental Sustainability and Sales & Marketing. The educational tracks, led by experts in the travel, tourism and hospitality industry, provide CHTA's membership with tactics that generate revenue and increase efficiency. Another program highlight is the professional development opportunities offered on Friday, Sept. 30 similar to the sessions offered in 2015 by Florida International University (FIU). "CHIEF provides a platform for Caribbean hoteliers and employees to develop strategies that will enhance their business model and result in a more efficient and profitable operation," said Karolin Troubetzkoy, president of CHTA. "We are developing a comprehensive program that will reflect core elements that our membership need in order to stay ahead of the curve with the goal of providing tools which employees at all levels in the tourism industry can implement when they return home to their property," Troubetzkoy added. "We're incorporating peer-to-peer opportunities for our members and their employees to consider, share and adapt successful business models that drive incremental business and revenue," said Troubetzkoy. Registration for CHIEF opened on May 19, 2016 and includes access to the event, all educational sessions, conference materials, two lunches, coffee breaks and two receptions. Visit www.chtachief.com to learn more about CHIEF and take advantage of early registration and discounted hotel rates. Companies which conduct business with hoteliers can also exhibit at the event with complete details available on the website. CHIEF is staged by CHTA in conjunction with host sponsors Interval International and JetBlue Getaways, platinum sponsor Travelzoo, and gold sponsorsAskMe Inc., Clear Channel Airport Division, OBM International and SiteMinder.Companies interested in learning about sponsorship opportunities should contact Matt Cooper, chief marketing officer, via [email protected]or call (305) 443-3040.Contact CHTA by email at [email protected] or via telephone at 786-476-8623 for more information.