The Austrian Tourism Market - Horwath Special Market Report
Austria offers an exciting and rich variety of tourist attractions to its visitors: modern cities, beautiful nature and well-preserved cultural highlights. The so-called "Alpenrepublik" is also home to many international events such as the Salzburg and Bregenz Festival or the Opera Ball and Life Ball in Vienna. Austria is an attractive year-round tourist destination and welcomed almost 40 million overnight visitors in 2015.
Austria offers an exciting and rich variety of tourist attractions to its visitors: modern cities, beautiful nature and well-preserved cultural highlights. The so-called "Alpenrepublik" is also home to many international events such as the Salzburg and Bregenz Festival or the Opera Ball and Life Ball in Vienna. Austria is an attractive year-round tourist destination and welcomed almost 40 million overnight visitors in 2015. Since 2000, tourism arrivals have increased by a total of 49% and overnight stays by 19% to reach new record levels.
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