STAA Welcomes Airbnb Joining Debate On The Future Of UK Short-Term Lets And Holiday Rentals

Merilee Karr, Chair of the UK Short Term Accommodation Association (STAA) and CEO of UnderTheDoormat, said, “We welcome Airbnb’s work on future approaches around short-term and holiday rentals and the opportunity for further discussion and engagement on industry registration with any relevant stakeholders.

Merilee Karr, Chair of the UK Short Term Accommodation Association (STAA) and CEO of UnderTheDoormat, said, “We welcome Airbnb’s work on future approaches around short-term and holiday rentals and the opportunity for further discussion and engagement on industry registration with any relevant stakeholders.

“The STAA represents a membership managing tens of thousands of UK properties who want to grow the short term and holiday lets sector responsibly and sustainably. The growth of the sector over the last 5 years is to set to play an important role this year in the recovery as UK staycations become a staple holiday choice for many families, as restrictions on foreign travel appear to be in place for the foreseeable future.

“We think it’s great that one of our member companies and one of the major consumer brands in the sector is conducting stakeholder research and putting forward positions to help find constructive policy solutions to help the industry grow responsibly.

“The demand for holiday accommodation in this country is an important source of income for hosts and communities across the country. Customer preferences have moved towards short term and holiday rentals, where guests are reassured by the high level of cleaning standards and the natural ability to socially distance in their accommodation.”

“Data from our members shows that bookings, revenues and occupancy levels are starting to recover towards the levels seen in 2019. The sector now has a chance to rebuild and many of the hosts and operators in the market will have the chance to resume earning much needed income, as will the businesses in the local communities in which they are located.

“If the home nations decide to explore registration systems further, established best practice in other European countries point to an industry-wide online system that is simple to use, easy to access and low cost to both administer and register. This will enable homeowners to operate transparently and in line with local policy and legislation without burdensome hurdles to being able to share their homes when they would otherwise be sitting empty.”

Media Contact

Rob Davies

[email protected] 07709366310

Markets & Performance Markets & Performance Europe United Kingdom

The UK Short Term Accommodation Association (STAA) was founded in March 2017 with a clear purpose in mind: ensuring greater cooperation to tackle common industry challenges and seizing shared opportunities in this growing sector. To this end, we are seeking to work with all stakeholders towards a stable and supportive regulatory environment that promotes the UK as a global leader in the provision of short-term accommodation.