Industry Update
Press Release20 July 2021

U.S. Travel Association Reacts To Canada’s Border Reopening Plan

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U.S. Travel Association (USTA)

WASHINGTON : U.S. Travel Association Executive Vice President of Public Affairs and Policy Tori Emerson Barnes issued the following statement regarding the announcement that Canada will begin admitting vaccinated visitors for non-essential travel:

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“Canada is getting this right and we applaud the release of a timeline that will allow vaccinated Americans to visit and cross the land border after many long months. Travel is a core component of the economy and job creation, and today’s announcement will spur a rebound of both in Canada. While we have stated that vaccines should not be a requirement for travel, we strongly encourage all Americans to get a vaccine, and we commend Canada for starting this process to restore border travel.

“We urge the Biden administration to reciprocate by determining a date and a plan to welcome Canadian visitors at U.S. land borders. Land travel accounted for more than half of all overnight visits to the U.S. by Canadians pre-pandemic, so taking this step – given the strong rates of vaccination in Canada – will help the U.S. begin safely rebuilding with its No. 1 source market of international visitors.

“Each month that travel from Canada remains at a standstill comes at a cost to the U.S. economy of $1.5 billion in potential travel exports.”

About U.S. Travel Association

U.S. Travel Association is the national, non-profit organization representing all components of the travel industry. In 2020, travel generated $1.5 trillion in economic output and supported 11 million jobs, a drastic decline from pre-pandemic figures. U.S. Travel's mission is to increase travel to and within the United States. Visit ustravel.org for information and recovery-related data.

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Chris Kennedy
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