La Vie Hotels & Resorts grows its presence in Victoria with multi-partnership deal with Amber Property Group

The Sebel Melbourne Ringwood, which is under franchise agreement with Accor, will now be managed by La Vie Hotels & Resorts and Amber Property Group’s soon to be unveiled The Motley Hotel in Richmond, which promises to be one of Melbourne’s most exciting lifestyle hotels, will also fall under La Vie’s management.

This multi-partnership signing by Amber Property Group signals the group’s confidence in La Vie’s operating model and knowledge of the Melbourne market, particularly in city fringe locations.

Craig Bond, Managing Director of La Vie Hotels & Resorts, said “We are humbled and incredibly excited to be working with the team at Amber Property Group to manage their beautifully designed Melbourne hotels in Richmond and Ringwood, two of the city’s busiest suburban hubs."

“From its terrace façades and rich sporting culture to the amalgamation of industry and the arts, Richmond has been crying out for a lifestyle hotel that the locals can claim as their own, and The Motley will not disappoint."

“The hotel will be an eclectic mix of old and new, and talk to the rich history and character of Richmond. It will also have a buzzing restaurant championing local produce, a rooftop bar with picturesque views; we can’t wait for the doors to open."

“On the other side of town, The Sebel Ringwood is a stunning property, with high end finishings and extensive facilities that business and leisure travellers have embraced."

“It is clear Amber Property Group has their finger on the pulse when it comes to designing hotels that resonate with all types of travellers and we’re looking forward to working with the team”.

Commenting on the new partnership, Rachael Brady, CEO of Amber Property Group, said “We are looking forward to forging a new partnership with La Vie Hotels & Resorts and having them manage two of our key Melbourne assets."

“The Sebel Ringwood Melbourne is a very special property and is much loved by regular travellers to the east for work, while The Motley Hotel will provide a true lifestyle hotel experience in the heart of Richmond. We are excited to see these hotels flourish under La Vie’s guidance.”

The soon to be unveiled Motley Hotel is set to be one of the most exciting hotel openings in Melbourne this year. This 80-room lifestyle hotel has been under construction and largely under wraps but now, with the change in branding direction and with a brand new name, the countdown to opening has begun.

Ideally located on Bridge Road, close to shopping boutiques, the MCG and Rod Laver Arena, with Melbourne CBD only a short distance away, the hotel promises to be a popular choice for leisure travellers when it opens in early January 2023.