Washington, D.C. - The National Hispanic Corporate Council (NHCC), the premier resource for corporate America on Hispanic strategy development, announces Choice Hotels International, Inc. as its newest corporate member.

Choice Hotels joins a growing list of Fortune 1000 companies and major organizations who turn to NHCC for insights on strategy development to effectively compete in the growing U.S. Hispanic segment. As a membership-based organization, NHCC provides its corporate members with resources to maximize the 62+ million individuals, $2 trillion-dollar U.S. Hispanic market opportunity.

At Choice Hotels, we continue to take fresh actions to enhance our enduring commitment to diversity, equity and belonging – and by joining the National Hispanic Corporate Council, we’re once again living out our brand promise of ensuring everyone, from franchisees, guests and associates, feels welcome, wanted and respected. We look forward to collaborating with the NHCC to build on our existing efforts, like our Hispanic Organization Leadership and Advancement employee resource group, to further opportunities for the Hispanic community within Choice and across the entire hotel industry. Corinne Abramson, head of associate diversity, equity and belonging, Choice Hotels
On behalf of the NHCC Board of Directors and its corporate members, I am delighted to welcome Choice Hotels to NHCC. As a corporate member-focused organization, we look forward to enhancing its own Hispanic stakeholders’ opportunity by leveraging our national network of corporate leaders and member resources. Eduardo Arabu, Chief Executive Officer, NHCC

NHCC’s Center of Expertise provides an enterprise-wide approach through executive leadership, talent/human resources, marketing, supplier diversity, community relations, and ERG within Hispanic and DEI framework. An affiliation with NHCC provides a collaborative community that shares thought leadership, best practices, solutions, and resources to elevate Hispanic talent, customers, suppliers, community relations, and ERG strategies.

About NHCC

Founded in 1985 as a learning organization for corporate America by corporate America, The National Hispanic Corporate Council (NHCC) is a collaborative community for Fortune 1000 members that provides access to Hispanic strategy development to optimize corporate performance.

We offer unique lens to the U.S. Hispanic talent and consumer market with a population of 62 million and $2 trillion purchasing power. As the leading resource for maximizing the U.S Hispanic market opportunity, NHCC convene leaders to Connect Learn. Share. Network. around thought leadership, best practices, strategies, and resources to address corporate priorities.

Learn more at www.nhcchq.org. Follow us via Facebook, Twitter, and LinkedIn platforms.

Contact: Eduardo Arabu, 202-772-1100, [email protected]

About Choice Hotels®

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The one to watch in upscale and a leader in midscale and extended stay, Choice® has nearly 7,500 hotels, representing more than 630,000 rooms, in 45 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com.

Forward-Looking Statements

This communication includes "forward-looking statements" about future events, including anticipated development and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other "Risk Factors" described in our Annual Report on Form 10-K and our Quarterly Reports on Form 10-Q, any of which could cause actual results to be materially different from our expectations.

Addendum

This is not an offering. No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities. A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 915 Meeting Street, Suite 600, North Bethesda, Maryland 20852 or by email at: [email protected].