Amesbury, Massachusetts – Lark announces the debut of four new Lark Independents along North Carolina’s southern shore: The Beach House and The Starlite Inn in Carolina Beach, and The Admiral’s Quarters Motel and The Sand Dunes in Kure Beach. The independently-owned boutique hotels will now be managed and operated by Lark, growing its portfolio of Lark Independents to 18 hotel properties throughout the United States.
These newest additions to the Lark Independent roster build on the company’s recent investments in the Southeast region, joining three previously announced Lark Independent projects around Asheville, North Carolina: Asheville River Cabins (opened in 2022), The Radical (opening summer 2023) and Zelda Dearest (opening summer 2023) and the first Lark Hotels branded guest house in the South, Blind Tiger Asheville (opening summer 2023)
Rob Blood, the founder of Lark Hotels, introduced the Lark Independent program in 2020, after opening and operating more than 30 Lark Hotels on the East Coast and California. Lark Independent provides boutique properties with Lark’s signature support services and more than a decade of expertise in hospitality operations, personalized service, creative brand development, human resources, revenue management and more.
We’ve built the Lark brand on perfecting vacation travel for our hotel guests, from Cape Cod and Maine to Nantucket and Stowe. As we continue to grow the Lark Independent portfolio, our team seeks out destinations poised to offer unrivaled experiences for all types of travelers. Much like the beach towns and mountains of the Northeast, we were instantly drawn to North Carolina’s natural serenity, contemporary urban settings and adventurous Blue Ridge Mountain towns. North Carolina is an ideal destination, and we look forward to working with our hotel partners there to bring the Lark spirit to life for their loyal guests and future travelers. Rob Blood, Founder of Lark Hotels
Nestled by the shore in Carolina Beach, The Beach House is an oceanfront inn featuring 21 rooms and suites. Serving as a home away from home within a charming and peaceful beach town, The Beach House is steps from the Carolina Beach Boardwalk – evoking the nostalgia of a vintage summer postcard. In the same coastal community, The Starlite Inn is a newly remodeled property with spacious rooms and mid-century modern furnishings, providing travelers with a contemporary seaside getaway.
In the neighboring town of Kure Beach, The Admiral’s Quarters was originally established in 1984, as the south building on the property. Its owners took great pride in creating a quiet, casual oasis. The architecture has been maintained through to today, giving the motel a retro feel, while bringing fresh colors, new flooring and furniture, new kitchens and appliances.The Sand Dunes is a family-owned hidden gem that celebrates southern hospitality. The charming property extends a relaxed and picturesque beachfront stay for all types of travelers, thanks to a wide variety of room types. The Sand Dunes also features a large swimming pool with stylish chaise lounges, chairs and umbrellas with some of the Carolina Coast’s best views of the Atlantic.
We are thrilled to join Lark’s family of independent properties, and look forward to working alongside their team of hospitality experts in this next chapter for our very special coastal hotels. The team at Lark truly understands the needs of independent hotels, and is committed to preserving the qualities that make our family-owned hotels so unique for years to come. Erik Hemingway, owner of The Beach House, The Starlite Inn, The Admiral’s Quarters Motel, and The Sand Dunes
For more information on Lark Hotels please visit https://www.larkhotels.com/; for more information on Lark Independents, please visit https://www.larkhospitality.com/brands/lark-independent/.
About Lark Independent
Lark Independent launched in 2020, to bring the company's unique ethos and tested management and development platform to owners of truly independent hotels throughout the United States. Through Lark Independent, properties have access to Lark’s suite of third-party management services, which include a robust tech stack, designed to make smaller hotels more profitable, and a suite of shared services that include hotel operations; food and beverage operations; finance, accounting and reporting; direct marketing, social media and public relations strategy; revenue management; interior design and real estate development; branding and creative strategy; technology integration and management; asset management; and operational management. For more information visit larkhospitality.com.
Lark is a premium hotel development and management company with a portfolio of more than 50 boutique hotels located throughout the United States. Lark Hotels emerged in 2012, operating boutique properties in high-profile destinations throughout the Northeast U.S. and California. Each property embraces the locations they are in, but in playful, unexpected ways. Each Lark Hotel invites guests to experience intimate getaways in the heart of an iconic destination, feel the pull of nostalgia and find attentive service when they want it and privacy when they don't. In 2020, Lark Independent launched as a third-party management division, focused on the management and marketing of independent hotels throughout the United States. In 2021, Lark introduced Bluebird by Lark, a sister collection of boutique roadside lodges – reimagined for the great American road trip. For more information on Lark Hotels and Bluebird by Lark, visit larkhotels.com and bluebirdhotels.com.
Built on the success and growth of Lark Hotels, Lark now does it all from building properties from the ground up, to securing financing, to handling day-to-day operations. Lark works alongside owners to establish successful, character-rich hotels, find each property's devoted audience, and handle operations. Lark is currently seeking growth opportunities through both third-party management agreements and joint venture opportunities. To discuss Lark's acquisition and management processes, please reach out to [email protected].