Schools In, Parents Win

• As term starts this week, one in five parents will be sad to see their kids go back to school
• However almost half – 49% – of parents feel like they need time out to recover from the school holidays
• One in five parents admit they will be booking a child-free break this week

This week, as children across the country prepare to head back to school, a sense of calm will be restored across the nation for thousands of parents.

Travelodge has found that 32% of parents have set aside money to spend on themselves when the schools open, whilst one in five admit they’ll be booking a child-free break this week after the long six-week school holiday.

Recognising parents’ hard-work and effort to make sure their kids had the best school holiday possible, Travelodge has declared 4th September as National ‘Me Time’ Day to celebrate the heroes of the summer holidays and is offering six free stays to commemorate six weeks of hard work.

Over 30% of parents admitted to finding personal time challenging during the school holidays. And despite almost one in five (19%) admitting to being sad to see their kids go back to school, more (37%) said they felt relieved with 32% revealing that they will be planning a short break to get away after a full-on summer of worrying about how to entertain the kids.

As a parent of course I love my kids but I know just how intense and exhausting the summer holidays can be. National ‘Me Time’ Day is a brilliant idea – it’s a chance for us to take a break, and enjoy some much-needed time for ourselves. If you’re one of the many parents who will be trying to do something you’ve been wanting to do without the kids, see that concert, have a city break or a night out with friends, Travelodge has an awesome range of locations so that you can make the most of your break. Parenting Influencer Carla Freeman

The research also revealed that 49% of parents feel like they need a break to recover from school holidays. Not only that, 20% admitted to booking a child-free break within three days of the summer holidays ending. 24% said they would book a UK city break, and 14% said they would book a night away to attend a gig.

Who says that parents can’t get a little bit of ‘me time’ after they’ve spent a long summer looking after the kids? We’ve declared 4th September National ‘Me Time’ Day to celebrate all the effort parents put into the summer holidays. We encourage parents to seize the moment and do something for themselves and for those planning a night away, Better get a Travelodge. Head of Better Get a Travelodge

To celebrate National ‘Me Time’ Day, Travelodge is offering 6 free stays to commemorate 6 weeks of summer holidays – simply check out the Travelodge social channels for a chance to win. Visit www.travelodge.co.uk for terms and conditions.

*The research was conducted by One Poll on behalf of Travelodge with a sample group of 1,000 British adults across geographies and demographics, between 16-22 August 2024. 

Media Contact

The Travelodge Press Office

[email protected] +44 1844 35 8703