Performance Greek Hospitality Industry Performance Q1 2025
Greece retained its 5th position as a top hotel investment destination in CBRE’s 2025 Hotel Investor Intension Survey supported by strong tourism trends and a growing luxury hotel segment. Greece registered 36.0 million international arrivals in 2024, up from 32.7 million in 2023, a growth of 9.8%, while travel receipts increased to € 20.6 billion in 2024 from € 19.7 billion in 2023 (+4.3%), excluding the cruise sector which contributed € 1.
About GBR Consulting
GBR Consulting is the leading hospitality and tourism consultancy in Greece. Its experience includes market and financial feasibility studies as well as valuations and development plans for Hotels, Resorts, Spas, Marinas, Casinos & Gaming, Conference Centers & Arenas, Theme Parks, Golf Courses etc. GBR Consulting is affiliated to CBRE Atria, the Greek arm of CB Richard Ellis, providing together a specialized service for Tourism Properties Transactions. GBR Consulting possesses a database with financial data for over 1,000 hotel establishments in Greece and has a datashare agreement with STR Global, the word's largest databank of hotel operational data.