TrustYou and HSMAI APAC Expand Strategic Partnership to Drive AI-Powered Guest Insights Across Asia-Pacific
TrustYou will contribute AI expertise through HSMAI APAC's educational platforms and the Commercial Strategy Conference in Singapore this May.
TrustYou, the #1 hospitality AI platform, today announced the expansion of its strategic partnership with HSMAI Asia Pacific (APAC) for 2026. This collaboration aims to equip hotel commercial leaders across the region with deep guest insights and AI-driven data to enhance operational decision-making and revenue growth.
As guest expectations evolve, this partnership focuses on helping hospitality professionals translate sentiment data into actionable commercial strategies. TrustYou will contribute its expertise through HSMAI APAC’s educational platforms, networking events, and the Commercial Strategy Conference in Singapore.
Following the success of our strategic partnership with HSMAI in Europe, TrustYou APAC is proud to expand this collaboration across the APAC region in 2026. This partnership underscores the growing importance of deep data and AI-driven insights in enabling hoteliers to make smarter decisions, enhance guest experiences, and drive measurable revenue growth
Will Howes, Vice President, Asia-Pacific at TrustYou
Our partnership with TrustYou brings valuable data and insight into the conversations that matter most to hotel commercial leaders today. As the industry becomes increasingly data-driven, understanding guest sentiment and reputation signals is essential for making better commercial decisions and delivering stronger guest experiences
Jackie Douglas, President Asia Pacific at HSMAI
Through this expanded collaboration, both organizations aim to bridge the gap between guest feedback and commercial excellence in an increasingly competitive market. Join TrustYou and HSMAI at the annual Commercial Strategy Conference in Singapore on the 14th-15th May.
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