Choice Hotels International Brand Sleep Inn Debuts New Design with Openings in Tennessee, Nevada, and Pennsylvania

Sleep Inn® by Choice Hotels International, Inc. (NYSE: CHH), one of the world's largest lodging franchisors, is ushering in a new chapter for the brand with the opening of its first four new construction properties built under the Scenic Dreams® prototype, a next‑generation design that brings together nature-inspired modern aesthetics, operational efficiency and a deeper commitment to guest wellbeing. Signature elements include regionally inspired murals, calming color palettes, expansive windows that invite in natural light, and spaces that encourage both productivity and relaxation. Early results show that the Scenic Dreams investments are resonating with guests and translating into stronger performance. Hotels that have undergone the renovations are seeing a RevPAR premium of +1.71, and among properties that have completed the majority of their upgrades, guest satisfaction has followed suit—finishing 2025 with an average LTR of 8.36, a 0.25‑point increase year over year.

The new Sleep Inn & Suites properties opening in Tennessee, Nevada, and Pennsylvania, are a milestone, signaling strong progress for the brand's new-construction pipeline and offering a compelling blueprint for developers looking to invest in midscale hospitality.

Together, the openings highlight Sleep Inn's evolution as a design-forward, wellness-driven brand—delivering calming, intuitive environments that support rest, productivity, and an elevated everyday stay for guests— while reinforcing its appeal to owners seeking a smart, scalable prototype backed by the power of Choice Hotels. Designed with owners in mind, the Scenic Dreams prototype pairs its design updates with one of low development and operational costs—making it a strong option for developers seeking both visual distinction and long-term efficiency. From restructured building footprints to streamlined back-of-house layouts, the prototype is engineered to help simplify construction, reduce ongoing operating expenses and support strong owner economics.

The latest additions to the Sleep Inn portfolio include:

• Sleep Inn & Suites Ashland City, TN opened in September 2025, marking the first completed new‑construction hotel to debut Sleep Inn's Scenic Dreams prototype. Located just 30 minutes outside of Nashville along the Cumberland River, the 52‑room property brings the prototype's refreshed design to life with intuitive layouts and welcoming public spaces designed to help guests unwind. Positioned within easy reach of the greater Nashville area, the hotel also offers convenient access to outdoor recreation along the Cumberland River, as well as nearby parks and marinas—making it well suited for leisure travelers and regional road‑trippers seeking a relaxed stay outside the city..

• Sleep Inn & Suites Middletown, PA, a dual‑brand new‑construction property, opened in March 2026. Located in central Pennsylvania, the hotel is adjacent to Penn State Harrisburg and offers convenient access to Harrisburg International Airport, and Pennsylvania's Capitol District. Within 10 miles of popular Hershey attractions— including Hersheypark and Hershey Gardens— the property is also close to dining, shopping, and scenic parks along the Susquehanna River, making it well positioned to serve business travelers, event‑driven stays, and family leisure trips.

• Sleep Inn & Suites Henderson, NV is scheduled to open mid-April, expanding the brand's presence near the Las Vegas market. The newly built property is situated between major Las Vegas attractions and the outdoor recreation of Lake Mead, with convenient access to shopping, dining, and entertainment at nearby Galleria Commons. Located approximately six miles from Harry Reid International Airport, the hotel offers easy access to destinations including Allegiant Stadium, the Las Vegas Convention Center, Fremont Street, and the broader Las Vegas entertainment corridor, while also serving travelers seeking proximity to Hoover Dam, Lake Mead, and surrounding outdoor destinations.

• Sleep Inn & Suites Savannah, TN is scheduled to open mid-April. Situated along the Tennessee River, the 82‑room riverfront property. Ideally located in downtown Savannah along the Tennessee River, the new 82‑room riverfront property offers sweeping water views and convenient access to the charm and history of Hardin County. The hotel is well positioned for travelers looking to explore nearby attractions such as Shiloh National Military Park, Pickwick Lake, and local golf courses, as well as outdoor recreation and riverside activities.

At the heart of Scenic Dreams is a simple idea: helping guests truly rest and reset. These new Sleep Inn hotels bring together calming, thoughtfully designed spaces and innovative sleep solutions—while also offering a smart, efficient prototype that's designed to perform for owners—delivering a refreshed stay experience that feels intentional, modern, and grounded in wellbeing.

Mallory Enos, Head of Midscale Brand Strategy & Management

With more than 40 Scenic Dreams prototype hotels currently in the pipeline, Sleep Inn's next‑generation design is continuing to expand its footprint while reinforcing its focus on thoughtful design, guest wellbeing, and long‑term growth.