Reeco Appoints Lauren Lontine, VP of Sales
Hospitality enterprise sales and revenue strategy leader joins Reeco at a moment of dynamic growth for the company and its partner ecosystem
Reeco names Lauren Lontine as VP of Sales to lead sales and customer success as the AI-powered procure-to-pay platform enters a new phase of growth.
Photo by Reeco
MIAMI – Reeco, the AI-powered procure-to-pay platform built specifically for the hospitality industry, announced the appointment of Lauren Lontine as Vice President of Sales, where she will oversee sales as well as customer success, bringing Reeco’s partners the benefits of its AI-powered procure-to-pay platform at a moment of unique growth for the company and its hotel clients.
Prior to joining Reeco, Lontine led revenue strategy and enterprise growth initiatives at hotel management software provider Otelier. Across a career spanning hospitality technology and SaaS companies, she has built high-performing sales organizations, developed strategic partnerships, and driven measurable operational and financial outcomes for complex hospitality enterprises. Lontine has also held senior sales leadership roles at a variety of high-growth organizations outside hospitality, where she specialized in enterprise sales execution, go-to-market strategy, and scaling revenue teams in competitive markets.
Lauren Lontine brings the leadership and experience to build exceptional sales and customer success organizations, and we are excited to welcome her to Reeco. As our platform and partner ecosystem enter a new phase of growth, we are accelerating investment across our go-to-market teams, building the depth and capacity for a substantially larger business. Lauren’s arrival is an important step in that broader expansion. She will help us scale with speed while keeping customer success at the center of everything we do.
Henrik Shimony, co-founder and CEO of Reeco
While overseeing Reeco’s sales team, Lontine will draw on her experience across hospitality operations, business intelligence, and enterprise software to bridge the gap between commercial strategy, operations, and sales. In addition to her industry accomplishments, she holds a bachelor’s degree from Harvard and an MBA from the Daniels College of Business at the University of Denver.
Lontine said, “I am honored to join Reeco at a moment of unique and dynamic moment for the company and our partners. Reeco’s best days are ahead. I look forward to helping drive that growth, ensure our customers are taking full advantage of our platform, and helping transform procurement across the hotel industry.”
For more information, visit www.reeco.com.
About Reeco
Reeco is the AI-powered procure-to-pay platform built specifically for the hospitality industry. The platform helps hotels manage purchasing, receiving, inventory, recipe management, and accounts payable through one connected solution.
By combining automation with artificial intelligence, Reeco reduces manual work, improves purchasing accuracy, automates invoice processing, and gives hotel operators greater visibility and control over spending. The result is a more efficient operation, stronger financial performance, and healthier margins across every property.
For more information, visit www.reeco.com.
Media Contact
Elliott Mest
MFC PR [email protected] (862) 371-0511