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AI Finds Her the Hotel. She Won't Book Through It Yet. Hotels Turned Staff into System Operators. RevPAR Growth Is Hiding a Cost Crisis. - October 13, 2026

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November 2026

Fri, Nov 6 Millennials and Gen Z Are Killing Stiff Luxury, Harassment Laws Changed but Has Hotel Culture?, Buying a Family-Run Hotel When the Owner Leaves Thu, Nov 5 Are Hotel Budgets Working Against Revenue Optimization?, Pertlink Puts a Meter on AI Costs Per Guest, Martin Soler Changes His Mind on AI Agents Wed, Nov 4 SLH's Kenan Simmons on the Resurgence of Boutique Luxury, Keeping Customer Service Human, AI Can Only Read the Kitchen You Have Written Down Tue, Nov 3 Have Hospitality Trade Shows Gone the Way of the Dodo?, Hotels Choose a Role in Guest Wellbeing, GEO and the Restaurant That Isn't Recommended Mon, Nov 2 Simone Puorto Is Abducted in HN's New Alien Explainers Podcast, Front Desk Manning Gets a v2.0 Rewrite, Boutique Falters Above 80 Keys

October 2026

Fri, Oct 30 Finding Your Guests in the ChatGPT Data, Most Hotel Budgets Are Agreed but Few Are Owned, The HR Playbook for Competing with Alternative Stays Thu, Oct 29 Have Hotel Websites Become the Least Important Part of the Journey?, Expedia Adds 30+ AI Features as European Trust Lags, Boutique Hotels Win on Specificity at BLLA 2026 Wed, Oct 28 Alisa Kremer on Social Media as a Commercial Discipline, Baoase on Family Hospitality and the Art of Saying Yes, Outdated AI Data Can Erase a Hotel from Shortlists Tue, Oct 27 Is ARI Plumbing the Main Obstacle to Agentic AI?, Seven Components for Hotel Agent Governance, HVS: Broad RevPAR Recovery Sets an Elevated Base for 2027 Mon, Oct 26 Radisson CEO Federico González on Turnarounds That Work, Prism Acquires Fletcher Hotels, Booking.com's AI Answers Guest Questions Before the Hotel Can Fri, Oct 23 The GDS Still Runs the Business Trip, Are Hotels Repeating Black Hat SEO with GEO?, Where AI Should Decide, Recommend and Stop Thu, Oct 22 How Hotel Work Changes as Software Becomes an AI Teammate, AI Travel Agents Carry a Hidden Token Cost, 40 AI Trip Planners Mapped Wed, Oct 21 Booking Holdings Now Collects Payment on 73% of Sales, Charlotte Weatherall of Corinthia London on Leading from the Heart, Paathz Rebuilds Hospitality Hiring Without CVs Tue, Oct 20 Kempinski CEO and Six C-Suite Executives Depart as Shareholders Explore a Sale, Hotels Are Ready for AI — Now Comes the How, Budget the Meter Not the Machine Mon, Oct 19 Google AI Mode Books Hotels Now. Independent Hotels Lost Ad Visibility the Same Day. Independents Are 8x More Invisible to AI Than Chains.Fri, Oct 16 Terence Ronson's Q4 Playbook: Four Things That Matter Now, The New Luxury Is Certainty, 500 Leaders Signal AI Has Moved from Experiment to Operation Thu, Oct 15 Attribution Is Breaking Completely, Lodging Conference: Conversions Over Builds and AI in Distribution, What Are Your Top Priorities for Stability and Risk?Wed, Oct 14 Simone Puorto: Choosing Humans May Redefine Luxury, Xavier Mufraggi of Generator Plans to Double by 2030, Agentic Protocols Mapped to 100+ Use Cases Tue, Oct 13 AI Finds Her the Hotel. She Won't Book Through It Yet. Hotels Turned Staff into System Operators. RevPAR Growth Is Hiding a Cost Crisis.Mon, Oct 12 AI Finds Her the Hotel. She Won't Book Through It Yet. Hotels Turned Staff into System Operators. RevPAR Growth Is Hiding a Cost Crisis.Fri, Oct 9 Marriott's AI Agent Sells Afternoon Tea. Rivals Can Only Search Five Fields. TRevPAR Fell 8.8% While RevPAR Rose. Trust Is What AI Cannot Replicate.Thu, Oct 8 Duetto Acquires FLYR Hospitality, Is AI-Generated Data Evidence or Fluff at Scale?, Agentic AI Books Trips Fine Until Something Goes Wrong Wed, Oct 7 Booking Says No Hotel Depends on It. The Data Disagrees. AI Referral Traffic Quadrupled but Stays Under 1%. Citybox Built Nordic Budget Around No Reception.Tue, Oct 6 The AI Booking Protocol Has No Field for Your Travel Agent, Will Agentic Bookings Flourish or Fizzle?, Inaccurate Hotel Content Costs Travelers $1,900 on Average Mon, Oct 5 You Sell the Room, the Channel Takes the Upsell, Put AI on the P&L Not the Slide Deck, Madrid's F1 Debut Left Hotel Rooms Empty at Record ADR Fri, Oct 2 70% of Consumers Abandon AI Because It Forgot Them, Milan GOPPAR Up 34% on the Winter Olympics, What Tech Vendors Actually Want from Hotel Clients Thu, Oct 1 91% of Hotel Chains Use AI but Only 28% Have a Strategy, Choice Hotels Acquires Harvest Hosts for $130M, Is Your Agency Selling You AI Pixie Dust?

September 2026

Wed, Sep 30 You Publish the Rate, AI Quotes Booking.com, Non-Room Revenue Grew 35% vs 6.5% for Rooms, Hotel Tech Is Hard to Choose When AI Summarizes the Vendors Tue, Sep 29 Sloan Dean on Rebuilding Hotel Management from First Principles, Hotel AI Is Only as Good as Its Data, Hilton's 2027 Traveler Has Stopped Chasing Perfection Mon, Sep 28 You Set the Rate. Booking Sets the Price. Royal Caribbean Acquires Sandals for $3B. 109 Hotel AI Use Cases Now Catalogued.Fri, Sep 25 AI Remembers What She Liked, Not Where She Stayed, U.S. ADR Hits an All-Time Record at $179, Hotel Restaurants Have a Structure Problem Not a Menu Problem Thu, Sep 24 Accor Deploys Hospitality's First AI Concierge at Scale, Travelers Are Two Years Ahead of the Industry on AI, The Middle Management Layer Nobody Develops Wed, Sep 23 The Only Person Who Knows What AI Got Wrong Is at the Front Desk, Humans-as-Luxury Opens Rome Future Week, 30 Years at the Wickaninnish Inn Tue, Sep 22 Sloan Dean Launches the First AI-Native Hotel Management Company, Booking Says Distribution Isn't Zero-Sum, Replace Headcount with HPOR Mon, Sep 21 She Didn't Choose Your Hotel, the Philippines Launched a Tourism AI with No DOT Data, Build Resort Sales Teams from the Inside Fri, Sep 18 Chinese AI Booked 800% More Rooms at Spring Festival, U.S. RevPAR Streak Ends After 21 Weeks, Tech Friction Costs More Than Licensing Thu, Sep 17 Google's DMA Changes Have Already Cut Direct Booking Clicks by 30%, Is First-Party Guest Data a Myth?, The Broadmoor Generated $1M in Direct Revenue from Follow-Up Calls Wed, Sep 16 Soneva's Neil Gallagher on Bare Luxury and What Stays When the SOPs Go, dormakaba Acquires Alliants, EU AI Act Is Now Changing What Hotels Can Show Tue, Sep 15 50% of Hotels Use AI but Under 10% See Real Impact, Your Guest Reviews Are Now Read by Machines Not Guests, How Much Should a Hotel Budget for Marketing?Mon, Sep 14 The Human Touch Has No Audit Trail, the Battle for the Guest Interface Is Starting Again, Laidback Luxury Is the Format ADR Above $1,500 Is Built On Fri, Sep 11 Your Hotel Website Is Now a Verification Tool Not a Discovery Tool, Only 6% of Hotels Appear Consistently in AI Results, AI Is Deskilling Junior Sales Leaders Thu, Sep 10 Google Stripped Rates from Its EU Hotel Unit, Anthropic's Risk Report Has Four Findings Hotels Aren't Reading, Staff Confidence Is a Guest Experience Strategy Wed, Sep 9 A Hotel AI Query Costs More Than a Google Search and AI Prefers Not to Ask, Forbes Ratings Drive 55% of AI Recommendation Frequency, Invest with Purpose in 2027 Tue, Sep 8 Hotel Distribution Is Splitting into Two Separate Ecosystems, Where AI Is Really Landing for Hotel Owners, Define the Decision Envelope Before AI Flies the Plane Mon, Sep 7 A Visa Change Hits the Floor Before It Hits the Report, Seven Accor Hotels Change Hands in the UK, Hotels Put AI Where the Value Isn't Fri, Sep 4 92% of Luxury Hotel Calls Capture No Guest Data, Luxury Marketing Is Structurally Incomplete, Your Largest Corporate Account May Be Your Worst Investment Thu, Sep 3 OYO's Autonomous GM Agent Has No One to Answer To, One Hotel Cut OTA Dependency from 100% to 10% in a Year, What Hotel Groups Really Want from Vendors Wed, Sep 2 AI Is Rewriting Your GDS Listing Before Corporate Travelers See It, Agent-to-Agent AI Will Bypass OTAs Entirely, U.S. RevPAR Forecast Raised to 5.1%Tue, Sep 1 The World Cup Moved Group Demand Instead of Blocking It, Is SEO Hospitality's Most Overrated Discipline, Only 10% Feel Ready for AI

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