Shafiq Shafie has been appointed as Director of Sales and Marketing at The Westin Kuala Lumpur
The Westin Kuala Lumpur announced the appointment of Shafiq Shafie as its new Director of Sales and Marketing effective 1 July 2025.
A seasoned hotelier, Shafiq brings over 16 years of extensive experience within the Marriott family and is set to lead the hotel's sales and marketing efforts with a dynamic vision and a proven track record of success. Shafiq is a two-time recipient of the prestigious APEC Revenue Management Special Achievement Award.
Not new to The Westin Kuala Lumpur, Shafiq recently served as the Country Director of the Revenue Management Advisory Services for Marriott Hotels across Malaysia, including The Westin Kuala Lumpur, where he led a dedicated team in driving revenue growth and strengthening hotels' competitive market positioning.
Throughout his career, Shafiq has built a strong foundation with valuable experiences across key hospitality functions, including Revenue Management, Reservations, and Customer Engagement Centre. His international exposure includes five years in Dubai, where he managed a team across 12 Marriott properties, demonstrating his ability to effectively manage multi-property strategies.
An inspirational leader with a keen strategic mindset, Shafiq is committed to empowering teams to deliver measureable results and drive success in every initiative.
Beyond his professional accomplishments, Shafiq is a family man who enjoys spending quality time with his wife, son, and their Scottish Fold cat, Bella.
The Westin Kuala Lumpur welcomes Shafiq to his new role and looks forward to the continued growth and innovation in the Sales and Marketing team under his leadership.